The purpose of the project was to create a campaign relevant to society today. For this project, I decided to do a topic about animal cruelty on cosmetics. In today’s society, many cosmetic brands use animals to test their products, which can lead to harmful side effects. Because of this issue, I wanted to bring awareness to these issue so that people understand the mistreatment of animals. In my research, I looked at the data given from scientific articles, as well as the main animals used for cosmetic testing.